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Build Your Authority, Appeal, and Profit as an Author

Posted on February 8, 2022 by Meghan in Blog

Build Your Authority, Appeal, and Profit as an Author

If you have ever thought about self-publishing, becoming an author-preneur, or if you want to publish in a traditional format, Linda Stirling can help you with that!

  • Would you like to help family members of your patients be better prepared to support your patient after treatments?
  • Would you like to coach your patients in between in-person visits?
  • Do you ever feel that you could help more people avoid / prevent illness if they just did this one thing that you specialize in?
  • Do you want your patients to be more compliant with the follow-up actions that will help them patients recover faster?
  • Would you like more referrals from other providers to your practice?

You can accomplish these goals when you build your authority, appeal, and profits as an author.

When it comes to writing a book, people are usually in one camp or another. The first camp thinks it’s easy and the second camp thinks it’s too daunting to tackle.

The fact of the matter is that both groups need strategies and with these strategies they can be successful.

Breaking strategies down into manageable nuggets is where authors find success.

Before you even consider strategies, however, you need to think about your why. That’s where the power of success lies. Once you are clear about your why, that gives you the mental energy to complete your book.

Linda will walk you through some of the essentials for creating a profitable book that represents you well.

My Takeaways – Build Your Author Platform

​We are each looking for ways to give our clients more of us without giving more of our time. When you build your author platform, you can leverage your time to support your current clients and attract your ideal clients.

You have a big message to share. Your next step is to publish your message so that the people who need your expertise can easily find and be inspired by you.

There are many steps to publish and promote your book. I hear from many entrepreneurs who have published their book – and haven’t made any sales. You need a mentor like Linda Stirling will help you navigate the tricky path to publish, promote, and profit from your book.

Linda Stirling's #1 Tip to Healthcare Practices

Know your why! Click to Tweet

Listen To The Podcast – Build Your Authority, Appeal, and Profit an an Author

Build Your Authority, Appeal, and Profit as an Author| Episode #104. Expert tips with Linda Stirling on Practice Management Nuggets Podcast For Your Healthcare Practice.

Listen here: Practice Management Nuggets Podcast

Listen To The Podcast Here

Featured Guest: Linda Stirling

Linda Stirling Can Help You Build Your Authority, Appeal, and Profits as an Author!

Linda Stirling will walk you through some of the essentials for creating a profitable book that represents you well.

Get started right away with the free A Writers Strategy Guide: Your Guide to Breaking Free, Starting Right & Keeping On Track.

Download the free guide from Linda here

Watch and Launch: An Innovative Action-Lab Training

Then, check out the Watch And Launch: An Innovative Action-Lab Training from Linda Stirling. This IS NOT just another how-to-write-a-book or how-to-publish-program.

Nothing else on the market compares to this training.

You can learn this piecemeal from multiple sources, or you can devote the necessary time to master all the techniques and create sustainable income

(a) from your novels if you’re writing fiction; or

(b) from your nonfiction sales. Plus you can make even more income if you’re using your book as a lead magnet for your other products or services.

Once you have in-depth publishing knowledge, you can create the kind of life-affecting income successful authors enjoy.

And you can do it all by devoting just two hours a month for six months to build your author platform and career.

Build Your Author Watch and Launch
Click here to get your Watch and Launch!

Don't forget your coupon code! Use JEANEATON for a $100 discount!

build Your Authority Linda Stirling

Linda Stirling has built her successful business by Guiding Writers to Prosperity and Visibility

Linda Stirling’s heart is in helping every writer she works with achieve his or her dreams, whether that’s through publishing their work through The Publishing Circle or teaching them to self-publish through The Publishing Authority.

Her coaching helped multi-award-winning author David Crow, author of the international bestseller The Pale-Faced Lie, reach sales of just under $30,000 per month with his book.

She helped author Lorena Angell take her series to an average of 60 sales per day from its previous 6 per day; sell her work in 47 countries, and rank alongside authors such as Stephen King, and George R.R. Martin of Game of Thrones success.

Stirling also got the series optioned for film and television.

Many of the authors she’s published have achieved international acclaim.


“When we know better, we can we do better.”

I help healthcare practices with practical tips, tools, templates and training to help you in your career and help you to start, grow, or fix the business of a healthcare practice.

Affiliate Compensation: From time to time, I promote, endorse, or suggest products or services of others. In most cases, I will be compensated – either as an affiliate with a commission based on sales, or with a free product to review or use. My recommendations are always based on (i) my personal belief in the high quality and value of the product or service, and (ii) my review of the product or service, or a prior relationship or positive experience with the sponsoring person or organization.

Jean L. Eaton, Your Practical Privacy Coach with Information Managers Ltd.

#PracticeManagementNugget, author, content writer, healthcare, healthcare business, podcast, profits, self-publishing

About Jean L. Eaton

Posted on February 3, 2014 by Jean Eaton in Blog, Services, Training, Vendor

Do you collect personal health information?

If so, you know the importance of this sensitive information. Healthcare providers must ensure that every staff member understands their individual responsibility when it comes to handling personal information.

Jean L. Eaton gives you the skills and confidence to handle the elephant in the room!

Jean’s workshops, presentations, and books are ideal for staff members at all levels in any organization or clinic that collects, uses or discloses personally identifying information. This includes direct care providers such as physicians, allied health professionals, and associates, privacy officers, as well as other employees and support staff who are not directly involved in patient care.

About Practice Management Success

You have opened your first healthcare practice and are excited to greet your patients and help them live healthier, happier lives.

But now you realize that your healthcare training didn’t include all the business stuff you need now. Things like:

  • The right forms for your employees and patients
  • The right way to implement electronic medical records (EMR)
  • The right way to respond to access and release of information requests
  • What to consider before implementing new technology
  • And so much more!

Or, maybe, you have started your practice and are struggling with levelling-up your practice. You have hired a clinic manager to help you with the day-to-day management of your practice—but your employees aren’t confident to take action on their own, so you are still spending more time on the business of your practice.

You might already have a comprehensive privacy and security privacy and security manual—but haven’t read it lately or implemented it—and want to know where to begin.

  • Maybe you are struggling with:
  • Training your team
  • Taking privacy actions
  • Running the business

It breaks my heart when I see health care providers who eagerly open their first practice but don’t know how to train their front office staff. I see clinic managers struggling to fight fires while answering the phone, placing patients in rooms, and managing staff, and they don’t get around to bringing their privacy management program to life. 

In fact, you may find that your office practices are getting sloppy and you don’t follow your own policies and procedures.

Implementing privacy compliance takes time!

I’m Jean L. Eaton, your Practical Privacy Coach and Practice Management Mentor. I help healthcare providers and clinic managers implement privacy best practices, like pulling together the right forms and paperwork to use with their employees and patients and implementing privacy best practices.

Whether it’s improving privacy workflow, understanding the impact of breaches, working with privacy legislation, or mentoring privacy practices among staff, I make privacy in healthcare simple and straightforward. 

I have found that when healthcare providers and clinic managers have a practice management mentor to help them stay on track, 

  • your privacy management program operates smoothly every month 
  • you avoid nasty privacy and security incidents
  • your business operates more efficiently

When you focus on proper privacy and security practices, compliance falls into place. Compliance is there to prove your privacy and security program. It’s not just a bunch of paperwork.

Follow the ABC Clinic’s practice management adventures with all the books in the Practice Management Success Tips Series here.

Practice Management Success - tips to prevent employee snooping book cover

Vol. 1  Tips to Prevent Employee Snooping – A Key Component of Your Privacy Practice Management Program

A Hands-On Guide to Protect Your Healthcare Practice from Privacy Breaches

Preview:

As Linda drove to the ABC Family Practice Clinic where she worked, she listened to the local news on the radio.

“In the most recent conviction under the health privacy legislation, a clerk formerly employed by a local community medical office was fined yesterday for snooping in patient records when she didn’t need to know the information to do her job. The court fined the clerk $3,000 and gave her a sentence of one-year’s probation, including no access to health information for one year.”

Yikes! thought Linda. I wonder if any of our patients were affected by this snooping incident? I wonder if the clerk is anyone I know?

The news anchor continued, “In Ontario, the Information and Privacy Commissioner of Ontario revealed that unauthorized access to personal health information — or snooping — by health care workers accounted for over 20 per cent of self-reported health privacy breaches in 2020.”

Snooping incidents are on the rise and can cost you time, money, heartache, and headache in your practice.

It’s pains me to know that this form of privacy breach is entirely preventable.

We know that human curiosity, interpersonal conflicts, shaming or bullying or financial gains are common motivators for snooping. We seem to be hard-wired to want to peek into someone else’s personal and private information. But snooping violates trust between our patients and the healthcare providers and the people who work for them.

We want our patients to trust us. We need the patients to share their personal information with us so that we can provide the health services to them. When healthcare providers and employees snoop in our patient’s information we destroy that trust with the patient. When one of our team members is snooping, it harms the effectiveness of our teams and damages morale in the clinic.

Looking at someone’s personal information without having an authorized purpose to access that information to do your job is known as ‘snooping’.

Even when you are “just looking” at personal information but don’t share that information with anyone else, this is still a breach of confidentiality. It is illegal. It is a privacy breach. It is snooping.

Author Jean L. Eaton uses real-world privacy breaches from practices large and small and reported in the news to illustrate how employee snooping in patient records affects patients, employees, and the practice in which they work.

By reading Tips to Prevent Employee Snooping-–A Key Component of Your Privacy Practice Management Program, you can avoid snooping privacy breaches in your healthcare practice.

This Practice Management Success Tip Will Help You

  • Take 5 practical steps to prevent employee snooping.
  • Provide clarity about what we consider a privacy breach.
  • Contribute to the health information privacy compliance in your healthcare practice.

BONUS Includes a ‘Say NO to Snooping’ poster that you can download and print in your practice. Privacy officers can use this as part of their privacy practice management training.

This book is the first in the all-new Privacy Management Success Tips series to help clinic managers, practice managers, privacy officers, healthcare providers, and owners implement practical privacy management in your business.

Available for purchase May 3, 2022 

Click Here to Find Your Favourite E-Book Seller

Vol 2  Sanctions, Discipline, and Whistleblower Policies and Procedures!

Be sure to return here for the rest of the story in the next Practice Management Success Tip–Sanctions, Discipline, and Whistleblower Policies and Procedures!

Coming in July 2022!

Want to know when the next book comes out?

Click the button below to sign up to our email list – make sure you're always among the first to know when the next Practice Management Success Tip is available!

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Speaker, Workshop Facilitator, Podcast Guest

Real-World Privacy Practices for Healthcare Professionals and Businesses

Is patient information privacy an important issue for your listeners? Jean L. Eaton is a leading expert in information privacy management in healthcare settings, and is ready to help your audience improve their privacy practices, no matter what their role or healthcare setting may be.

I have a lot to share, and I make myself as available as possible! Whether it’s improving privacy workflow, understanding the impact of breaches, working with the Health Information Act (HIA) and other health privacy legislation, or coaching practice managers to improve privacy practices among staff, Jean makes privacy in healthcare simple and straightforward.

Your audience cares about privacy – bring in Jean to help them today!

Here are a few presentation topics for your consideration.

Choose from these two popular workshops, or request a customized presentation.

"

The Power of 3

Privacy Awareness in Your Health Care Practice

Privacy Awareness Training

Improve your patient satisfaction and prevent malicious errors, omissions or attacks that could result in fines and even jail time for the business, healthcare provider, employee, or vendor.

This is a critical workshop for everyone in the health care industry. Jean will engage your people in a fun and practical way to teach the key principles of privacy awareness. Through the use of every day scenarios and group discussion, new and experienced healthcare providers and support staff will learn the essentials of privacy, confidentiality, and security.

Learning Objectives:

  • Patient and client rights with respect to their personal information.
  • Key components of privacy legislation.
  • Safeguards that protect personal health information.
  • Privacy principles.
  • Recognize and report a privacy breach.
"

4 Step Response Plan

Prevent Privacy Breach Pain

4 Step Response Plan

Privacy incidents happen! 60% of small and medium business owners go out of business within 6 months after a privacy and security breach. Patients, clients, employees and business partners trust you to keep their private and sensitive information confidential and secure. Properly managing a privacy breach is critical to the continued success of your business. With Jean’s expert guidance, you will learn the critical skills of planning for and responding to privacy incidents, handling them with confidence while mitigating the risks.

Based on her new book, Prevent Privacy Breach Pain, Jean will guide you through the practical “4 Step Response Plan” to help you develop a privacy breach management response plan for your organization.

Learning Objectives:

  • Contain the breach.
  • Evaluate the risks.
  • Notify affected individuals and other stakeholders.
  • Prevent the breach from happening again.

When you know better, you can do better.

Jean L. Eaton

Your Practical Privacy Coach and Practice Management Mentor



Your Practical Privacy Coach

Jean is constructively obsessive about privacy, confidentiality, and security when it comes to the handling of personal information, particularly in primary health care settings.

Jean has customized and delivered privacy training programs for privacy officers, records management professionals, implementation teams, and healthcare providers across Canada and the US.

You will learn how to use practical pro-active privacy in your practice.  Privacy Education program that is actually fun and . . .  practical!

Jean has helped hundreds of physicians, chiropractors, pharmacists, and other healthcare providers and privacy officers develop and improve their Privacy Education programs.

You know your practice better than anybody else. If you had the right tips, tools, templates, training and Your Practical Privacy Coach to help you, you can develop a practical Privacy Education program for your office, improve patient satisfaction, meet legislated and college requirements, and prevent big fines (or worse!).



Your Practice Management Mentor

Practice managers working in healthcare want to provide good services and have a profitable business. They have a sense of what they need to do to get there – but often need help with networking and resources. Jean shares templates, user guides, real-life examples, networking, practical resources and mentoring. We give you the confidence to take care of the elephant in the room!

Jean Eaton has worked in health records and primary care organizations for over twenty years, and is an experienced leader in health information management.

She understands that practice managers working in healthcare want to provide quality services and have a profitable business… and is committed to helping practices with the networking and resources to get where they want to be.



jean[at]informationmanagers.ca



(780) 237 - 7605



Book Jean for your next event and see the difference that privacy awareness can make!

Contact Jean to provide workshops and key-note address at your next event!

Available in person and techno-magically using webinars and live streaming.
 

Your Workshop Package can include:

  • A 60-90 second promotional video encouraging early registration with key sponsor mention.
  • A 30-minute preview marketing webinar on a related topic to pitch early registration with key sponsor billing.
  • Advance interviews of organization members to customize the workshop.
  • A special sponsor ‘lunch & learn’ seminar event.
Download Jean's Speaker One-Sheet

You may have seen Jean here . . .

2022 May, Ontario Society of Chiropodists, Annual Conference, “Top 3 Mistakes in Managing a Privacy Breach”.

2022 March, ‘How To Use Table-Top Privacy Breach Fire Drills to Protect Your Practice’, Health Information Management Association Australia (HIMAA).

2020 November 13, Canadian Federation of Podiatric Medicine Conference, ‘Practical Patient Records Management and Privacy Tips'.

2020, October 21, Canada's Second Virtual Health Privacy Summit, ‘Practical Telehealth Privacy Tips'.

2020 October, Contributing Author, “Managing Health Information Privacy During the COVID-19 Pandemic: Considerations and Perspectives from Around the Globe.” International Federation of Health Information Management Association (IFHIMA), www.ifhima.org

2020, August to December, CHIMA's Emerging Privacy Management Practices in Health Care 5-part series

2020, June 16, Rafiki Technologies' EVOLUTION SERIES Part 3, Your Guide to Privacy & Security Measures for the Health Care Industry

2020 June 5, Canada's First Virtual Health Privacy Summit, ‘Practical Privacy Tips‘.

2020 Jan 22, Data Security and Privacy 2020 Virtual Summit, “Privacy of Health Information, an IFHIMA Global Perspective”, BrightTalks

2019 November, Confident Women Leaders with Kathy Archer, '10 Key Steps To Prevent A Privacy Breach'

2019 September, In the Pink Seat with Dr. Angela Mulrooney, ‘Privacy Protection'

2019, Meeting Leadership Podcast with Gordon Sheppard, ‘Why Leaders Should Understand Privacy'

2019, Meeting Leadership Podcast with Gordon Sheppard, ‘What Leaders Need To Know To Start A Privacy Program'

2016 May 10, 2016 Saskatchewan Connections, Regina, SK. “4 Step Response Plan to Manage a Privacy Breach”

2016 March 30, National Privacy & Data Governance Congress, PACC, Calgary. “4 Step Response to a Privacy Breach”

2015 November, American Health Information Management Association (AHIMA), Webinar “3 Mistakes in Managing a Privacy Breach”

2015 June  Chiro Secure, Webinar, “Email with Patients – What Are the Risks?”

2014 April 15 Edmonton Chapter – Alberta Association of Clinic Managers (AACM) Luncheon, Edmonton, Alberta “Privacy can be fun!”

2014 June 11-12 Health Information Management Association of Alberta (HIMAA) Conference, Edmonton, Alberta “Privacy Breach Management”

2014 November 14  PIPA Connections Conference, Calgary, “How to easily develop your own in-house privacy & security education program”

2014 September 24-26 Ontario Medical Group Management Association (OMGMA) 46th Annual Conference, Gravenhurst, ON. “Engaging Patients in an Electronic World”

2014 September 16-19  Alberta Association of Clinic Managers (AACM) Annual General Meeting, Canmore, AB.

2014 June 4  Saskatchewan Connections Conference, “3 Mistakes in Managing a Privacy Breach”

2014 May 9                 Canadian Counselling and Psychotherapy Association Conference, Victoria, BC.  “Managing a Privacy Breach – 3 Mistakes in Managing a Privacy Breach”

2014                Practice Management Nuggets’© webinar series. Weekly interviews with practice managers, healthcare providers, or trusted vendors who support healthcare practices.

2013 April 26              Alberta School Councils’ of Alberta Conference, Edmonton, AB.  “Privacy Risks and Kids”

2013 October 26         Literacy and Learning Day Conference, Edmonton, AB.  “Privacy Risks for Kids.  Is Your Child at Risk?”

2009 June                   Canadian Health Information Management Association / Saskatchewan Health Information Management Association Conference “Privacy Impact Assessments and the Health Information Management Professional – Leveraging What You Already Know”

2011 May                    Canadian Health Information Management Association, “Proactive Approach to Privacy, Confidentiality, and Security”, CHIMA CPE Webinar.

2009 – 2014     Private healthcare practices, in-services including “Health Information Act Lunch N Learn”, “Privacy Awareness In-Service”, “ROI (Release of Information) 101”, “Practical Privacy”

2009 – 2015    Information Managers Webinars, in-person workshops throughout Alberta including

“Protect Your Practice, Your Assets, and Your Patients with Privacy Impact Assessments – A Complete Step-by-Step Course”

“Protect Your Practice, Your Assets, and Your Patients with Privacy Impact Assessments”

“Prevent Big Fines (or Worse!) for your Healthcare Practice; Learn How to Plan a Privacy Impact Assessment”

“9 Steps to Hire (and Keep) Employees in Your Healthcare Practice”

“Privacy, Confidentiality, and Security for Medical Offices”

“How to complete a Privacy Impact Assessment”

“Developing Policies and Procedures for Medical Offices”

“Managing a Privacy Breach – 3 Mistakes in Managing a Privacy Breach

“Email and Patients – What do I need to know?”

“Clinic Managers Top 10 Data Privacy To Do List”

author, healthcare, Practical Privacy Coach, Practice Management Mentor, speaker

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"Jean Eaton is one of those 'critical suppliers' you keep in your email contacts list, no matter what company you manage. She really knows her stuff and delivers prompt, accurate information on time. Her courses are interesting, informative, and I like the opportunity to meet with classmates who have similar challenges."

- Kevin Morris, Shape MD, Team Leader/Office Manager

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