The Honest Spin Doctor
with Grant Ainsley, Grant Ainsley Inc.
Thursday July 24, 2014 12 noon to 12:30 pm MST
A press release can be used to announce an event like community wellness day, product launch or some other newsworthy event. A well written press-release makes it easy for the media to make you look good.
The Honest Spin Doctor is a tightly written book that will give you what you need to know about media relations, crisis communications and the need for organizations to have policies that guide their behaviour when it comes to the media and social media.
This easy to read, easy to use, valuable resource is ideal for healthcare practices to
- Prepare press release about your practice
- Develop communications and social media policies
- Respond to media inquiries
Grant Ainsley is an award-winning journalist and public relations professional, who has interviewed some of the biggest names in Canada. His newest book, self-published The Honest Spin Doctor: Navigating the Media Maze is now available.